{"id":7868,"date":"2022-10-24T15:53:14","date_gmt":"2022-10-24T14:53:14","guid":{"rendered":"https:\/\/floramedia.nl\/project\/florex\/"},"modified":"2023-05-01T15:29:39","modified_gmt":"2023-05-01T14:29:39","slug":"florex","status":"publish","type":"project","link":"https:\/\/floramedia.nl\/en\/project\/florex\/","title":{"rendered":"Florex"},"content":{"rendered":"<div class=\"vce-row-container\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" data-vce-full-width=\"true\" data-vce-stretch-content=\"true\" id=\"el-c7f9e1e1\" data-vce-do-apply=\"all el-c7f9e1e1\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-4bf06d61\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-4bf06d61\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-4bf06d61\"><div class=\"vce-text-block text-black fm-backlink\"><div class=\"vce-text-block-wrapper vce\" id=\"el-50dce170\" data-vce-do-apply=\"all el-50dce170\"><p style=\"text-align: left;\"><a href=\"https:\/\/floramedia.nl\/en\/portfolio\/\">Portfolio<\/a><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-621e9e29\" data-vce-do-apply=\"all el-621e9e29\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-bb011d4b\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-bb011d4b\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-bb011d4b\"><div class=\"vce-text-block fm-page-title text-uppercase text-green\"><div class=\"vce-text-block-wrapper vce\" id=\"el-948baa69\" data-vce-do-apply=\"all el-948baa69\"><h1 style=\"text-align: center;\">Florex<\/h1><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-45 vce-row-wrap--reverse vce-row-content--top\" id=\"el-d31e931a\" data-vce-do-apply=\"all el-d31e931a\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-65-96p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-b84fdd32\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b84fdd32\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b84fdd32\"><div class=\"vce-image-masonry-gallery\" data-photoswipe-gallery=\"afee04fe\"><div class=\"vce-image-masonry-gallery-wrapper vce vce-image-masonry-gallery--gap-10 vce-image-masonry-gallery--columns-2\" id=\"el-afee04fe\" data-vce-do-apply=\"all el-afee04fe\"><div class=\"vce-image-masonry-gallery-list\"><div class=\"vce-image-masonry-gallery-column\"><a href=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg\" data-photoswipe-image=\"afee04fe\" data-photoswipe-index=\"0\" data-photoswipe-item=\"photoswipe-afee04fe\" class=\"vce-image-masonry-gallery-item\" data-pswp-uid=\"1\"><img decoding=\"async\" class=\"vce-image-masonry-gallery-img\" src=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg\" alt=\"\"><\/a><a href=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-6.jpg\" data-photoswipe-image=\"afee04fe\" data-photoswipe-index=\"1\" data-photoswipe-item=\"photoswipe-afee04fe\" class=\"vce-image-masonry-gallery-item\" data-pswp-uid=\"2\"><img decoding=\"async\" class=\"vce-image-masonry-gallery-img\" src=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-6.jpg\" alt=\"\"><\/a><\/div><div class=\"vce-image-masonry-gallery-column\"><a href=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-7.jpg\" data-photoswipe-image=\"afee04fe\" data-photoswipe-index=\"2\" data-photoswipe-item=\"photoswipe-afee04fe\" class=\"vce-image-masonry-gallery-item\" data-pswp-uid=\"3\"><img decoding=\"async\" class=\"vce-image-masonry-gallery-img\" src=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-7.jpg\" alt=\"\"><\/a><a href=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-5.jpg\" data-photoswipe-image=\"afee04fe\" data-photoswipe-index=\"3\" data-photoswipe-item=\"photoswipe-afee04fe\" class=\"vce-image-masonry-gallery-item\" data-pswp-uid=\"4\"><img decoding=\"async\" class=\"vce-image-masonry-gallery-img\" src=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-5.jpg\" alt=\"\"><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-34-04p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last sticky-top\" id=\"el-8440a894\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-8440a894\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-8440a894\"><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-75468258\" data-vce-do-apply=\"all el-75468258\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-c96594f1\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-c96594f1\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-c96594f1\"><div class=\"vce-text-block t-27 m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-f607d152\" data-vce-do-apply=\"all el-f607d152\"><p><strong>The challenge<\/strong><\/p><\/div><\/div><div class=\"vce-text-block m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-adf48b3c\" data-vce-do-apply=\"all el-adf48b3c\"><p>Develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products.<\/p><\/div><\/div><div class=\"vce-text-block t-27 m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-5b5af331\" data-vce-do-apply=\"all el-5b5af331\"><p><strong>Our solution<\/strong><\/p><\/div><\/div><div class=\"vce-text-block m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-d3051919\" data-vce-do-apply=\"all el-d3051919\"><p><span id=\"docs-internal-guid-0927bfec-7fff-5ae1-d4c6-9b75e37ef12c\">For the concept book, we explored appropriate words and images to showcase the brand experience and amplify the company\u2019s values. The theme book offers a visual exploration of several new product themes that reflect current consumer trends. <\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-8a4225ff\" data-vce-do-apply=\"all el-8a4225ff\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-100p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-39db3ed3\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-39db3ed3\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-39db3ed3\"><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--bottom\" id=\"el-d24dbb06\" data-vce-do-apply=\"all el-d24dbb06\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-b680c8fe\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b680c8fe\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b680c8fe\"><div class=\"vce-text-block text-green text-uppercase font-xl\"><div class=\"vce-text-block-wrapper vce\" id=\"el-5643e13b\" data-vce-do-apply=\"all el-5643e13b\"><h2><span style=\"font-family: Roboto;\">others also viewed<\/span><\/h2><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-c538bc1c\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-c538bc1c\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-c538bc1c\"><div class=\"vce-button--style-basic-icon-container vce fm-btn-show-all vce-button--style-basic-icon-container--align-right\" id=\"el-115924b5\" data-vce-do-apply=\"margin el-115924b5\"><a class=\"vce-button vce-button--style-basic-icon vce-button--style-basic-icon--border-square vce-button--style-basic-icon--color-empty--b-0-0-0\" href=\"https:\/\/floramedia.nl\/en\/portfolio\/\" title=\"\" data-vce-do-apply=\"padding border background  el-115924b5\"><span class=\"vce-button--style-basic-icon-inner\"><span class=\"vce-button--style-basic-icon-text\">view portfolio<\/span><span class=\"vce-button--style-basic-icon-icon vcv-ui-icon-material vcv-ui-icon-material-arrow_forward\"><\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-posts-grid-container fm-grid-related\" style=\"--gapPx:30px; --columns:3; --paginationColor:#EEE; --paginationActiveColor:#557CBF; --paginationTextColor:#3d3d3d; --paginationActiveTextColor:#FFF; --paginationHoverColor:#e2e2e2; --paginationActiveHoverColor:#5176b5;\"><div class=\"vce vce-posts-grid-wrapper\" id=\"el-5ae4a103\" data-vce-do-apply=\"all el-5ae4a103\"><div class=\"vce-posts-grid-list\"><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.nl\/en\/project\/ter-laak-orchids-mimesis\/\" class=\"vce-post-description-link\" aria-label=\"The Orchid Growers\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/06\/the-orchid-growers-ter-laak-orchids-mimesis-1.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.nl\/en\/project\/ter-laak-orchids-mimesis\/\">The Orchid Growers<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>The Mimesis Collection consists of the Mimesis main line and several concepts, each with its own character and story.<\/p>\n<\/div>\n<\/div>\n<\/div><\/article><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.nl\/en\/project\/mixtcreations-tiny-tender\/\" class=\"vce-post-description-link\" aria-label=\"MixTcreations\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.nl\/wp-content\/uploads\/2021\/06\/mixtcreations-tiny-and-tender-design-floramedia-1.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.nl\/en\/project\/mixtcreations-tiny-tender\/\">MixTcreations<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>MixTcreations asked us to develop a retail concept for a new product range: colourful dried flowers displayed in a compact glass bottle. <\/p>\n<\/div>\n<\/div>\n<\/div><\/article><article class=\"vce-posts-grid-item\"><div class=\"vce-post-description vce-post-description--full vce-post-description--animation\"><a href=\"https:\/\/floramedia.nl\/en\/project\/amigo-plant\/\" class=\"vce-post-description-link\" aria-label=\"Amigo Plant\"><\/a><div class=\"vce-post-description--background-wrapper-box\">\n    <div class=\"vce-post-description--background-wrapper\">\n        <div class=\"vce-post-description--background\" style=\"background-image: url(https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/08\/amigo-plant-design-floramedia-2.jpg);\"><\/div>\n    <\/div>\n<\/div>\n<div class=\"vce-post-description--content vce-post-description-content--has-title vce-post-description-content--has-excerpt\">\n    <div class=\"vce-post-description--title\">\n    <h3>\n        <a href=\"https:\/\/floramedia.nl\/en\/project\/amigo-plant\/\">Amigo Plant<\/a>\n    <\/h3>\n<\/div>\n    <div class=\"vce-post-description--excerpt\"><p>The challenge: develop and design a fresh brand image for Amigo Plant. The new identity also had to enable the positioning of various product ranges. <\/p>\n<\/div>\n<\/div>\n<\/div><\/article><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--middle\" id=\"el-40fac7bf\" data-vce-do-apply=\"all el-40fac7bf\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-66-66p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-8d56f0e1\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-8d56f0e1\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-8d56f0e1\"><div class=\"vce-text-block font-xxl m-0\"><div class=\"vce-text-block-wrapper vce\" id=\"el-1a2cf0c5\" data-vce-do-apply=\"all el-1a2cf0c5\"><p><strong><span style=\"font-size: 27pt;\">If you'd like to find out more, please get in touch<\/span><\/strong><\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-33-33p vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-c165b0f3\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-c165b0f3\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-c165b0f3\"><div class=\"vce-button--style-basic-container fm-btn mob-left vce-button--style-basic-container--align-right\"><span class=\"vce-button--style-basic-wrapper vce\" id=\"el-9c6ed1ce\" data-vce-do-apply=\"margin el-9c6ed1ce\"><a class=\"vce-button vce-button--style-basic vce-button--style-basic--border-square vce-button--style-basic--size-large vce-button--style-basic--color-b-120-156-74--fff\" href=\"https:\/\/floramedia.nl\/en\/meet-the-team\/\" title=\"call or email us\" data-vce-do-apply=\"padding border background  el-9c6ed1ce\">call or email us<\/a><\/span><\/div><\/div><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products.<\/p>\n","protected":false},"featured_media":6958,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"project_cat":[94,106],"proj_tag":[],"proj_options":[22],"class_list":["post-7868","project","type-project","status-publish","has-post-thumbnail","hentry","project_cat-design","project_cat-print","proj_options-show-on-home","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Florex | Portfolio | Floramedia.nl<\/title>\n<meta name=\"description\" content=\"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/floramedia.nl\/en\/project\/florex\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Florex | Portfolio | Floramedia.nl\" \/>\n<meta property=\"og:description\" content=\"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/floramedia.nl\/en\/project\/florex\/\" \/>\n<meta property=\"og:site_name\" content=\"Floramedia.nl\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-01T14:29:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/\",\"url\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/\",\"name\":\"Florex | Portfolio | Floramedia.nl\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/floramedia.nl\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/florex-design-floramedia-4.jpg\",\"datePublished\":\"2022-10-24T14:53:14+00:00\",\"dateModified\":\"2023-05-01T14:29:39+00:00\",\"description\":\"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/#primaryimage\",\"url\":\"https:\\\/\\\/floramedia.nl\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/florex-design-floramedia-4.jpg\",\"contentUrl\":\"https:\\\/\\\/floramedia.nl\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/florex-design-floramedia-4.jpg\",\"width\":1080,\"height\":1350},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/project\\\/florex\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Florex\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/\",\"name\":\"Floramedia.nl\",\"description\":\"Communication and marketing partner for the green sector\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/floramedia.nl\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Florex | Portfolio | Floramedia.nl","description":"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/floramedia.nl\/en\/project\/florex\/","og_locale":"en_US","og_type":"article","og_title":"Florex | Portfolio | Floramedia.nl","og_description":"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.","og_url":"https:\/\/floramedia.nl\/en\/project\/florex\/","og_site_name":"Floramedia.nl","article_modified_time":"2023-05-01T14:29:39+00:00","og_image":[{"width":1080,"height":1350,"url":"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/floramedia.nl\/en\/project\/florex\/","url":"https:\/\/floramedia.nl\/en\/project\/florex\/","name":"Florex | Portfolio | Floramedia.nl","isPartOf":{"@id":"https:\/\/floramedia.nl\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/floramedia.nl\/en\/project\/florex\/#primaryimage"},"image":{"@id":"https:\/\/floramedia.nl\/en\/project\/florex\/#primaryimage"},"thumbnailUrl":"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg","datePublished":"2022-10-24T14:53:14+00:00","dateModified":"2023-05-01T14:29:39+00:00","description":"The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products. Read more.","breadcrumb":{"@id":"https:\/\/floramedia.nl\/en\/project\/florex\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/floramedia.nl\/en\/project\/florex\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/floramedia.nl\/en\/project\/florex\/#primaryimage","url":"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg","contentUrl":"https:\/\/floramedia.nl\/wp-content\/uploads\/2022\/10\/florex-design-floramedia-4.jpg","width":1080,"height":1350},{"@type":"BreadcrumbList","@id":"https:\/\/floramedia.nl\/en\/project\/florex\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/floramedia.nl\/en\/"},{"@type":"ListItem","position":2,"name":"Florex"}]},{"@type":"WebSite","@id":"https:\/\/floramedia.nl\/en\/#website","url":"https:\/\/floramedia.nl\/en\/","name":"Floramedia.nl","description":"Communication and marketing partner for the green sector","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/floramedia.nl\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/project\/7868","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/types\/project"}],"version-history":[{"count":0,"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/project\/7868\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/media\/6958"}],"wp:attachment":[{"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/media?parent=7868"}],"wp:term":[{"taxonomy":"project_cat","embeddable":true,"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/project_cat?post=7868"},{"taxonomy":"proj_tag","embeddable":true,"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/proj_tag?post=7868"},{"taxonomy":"proj_options","embeddable":true,"href":"https:\/\/floramedia.nl\/en\/wp-json\/wp\/v2\/proj_options?post=7868"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}