Portfolio
The Orchid Growers
The Mimesis Collection consists of the Mimesis main line and several concepts, each with its own character and story.
Amigo Plant
The challenge: develop and design a fresh brand image for Amigo Plant. The new identity also had to enable the positioning of various product ranges.
Edelcactus
Edelcactus asked us to develop the "cacti for kids" concept into a commercial packaging line that stands out on the shelves.
Florex
The challenge: develop and design a concept book focused on empowering the Florex brand, including a theme book to support the sale of Florex products.
Neervenplant
The challenge: design a distinctive label for the Cyperus papyrus using lifestyle photography as a theme. The label should target the consumer.
Neervenplant
The challenge: after the success of the first project, a second design brief followed. This time for the Cyperus alternifolius.
Buysman
The challenge: develop a B2C packaging concept for the herb collection of family firm Buysman in line with the company’s values: quality, no nonsense, sustainability.
Pheno Geno
The challenge: develop an overall concept for the launch of a new product: a rose plant with edible petals – the goal was a successful product launch.
Custers Plants
The challenge: Custers Plants grows sustainable tropical houseplants from various continents. The company was looking for a unique concept for its range that offered leads for storytelling.
Ter Laak Orchids
The challenge: design a packaging concept for the Phalaenopsis A2 range – a sustainably grown orchid with a minor blemish.